MoeMoe is a choice of style and heart but first, it is an ethical choice! MoeMoe takes seriously the eco-sustainable aspect of its production and is committed to pursuing its own green ethics: each t-shirt is in fact made of organic cotton, a natural fiber, GMO-free, which requires much less water than conventional cotton.
Specifically, the cultivation of organic cotton reduces:
91% of water consumption;
62% of energy consumption;
Eutrophication by 26% (accumulation of pesticides in the surrounding waters);
70% of the emissions that cause acidification.
All MoeMoe t-shirts are therefore made of Gots certified biocotton (Global Organic Textile Standard), the most rigorous certifications for organic fabrics, which ensures compliance with the social standards of the World Labor Organization throughout the whole production chain.
In MoeMoe we really care about the use of biocotton because we want our customers wear clothes that are not only beautiful, but also healthy and with certified quality. Our clothing is made with care.